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Research Deep Dive: Commercial Data Collection by TikTok & Meta Pixels
April 21, 2026 • 11 am ET | 4 pm UK
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Most businesses view tracking pixels as harmless tools for ad attribution. However, Jscrambler’s latest research reveals a more invasive reality: TikTok and Meta pixels are quietly harvesting granular customer information, checkout interactions, and product-level data, often before a user even grants consent.